5k Logo - WSU
5K Logo for the College of Engineering at Wichita State University
This project involved designing a logo for the College of Engineering at Wichita State University’s annual 5K event. The logo needed to embody energy and movement while adhering to the university’s color and font brand standards. To maintain freshness and adaptability, the design included a dynamic back graphic element that could be updated yearly, making each iteration unique while keeping the core branding consistent.
Elements:
Style & Color Palette
Use WSU’s official brand fonts and colors (e.g., Shock Black, Wichita Gold) to ensure consistency with the university’s identity.
Layout
Incorporate dynamic elements such as motion lines, wheat, or human icons.
Other
Design a secondary, changeable graphic (e.g., themed patterns, year-based symbols, or event-related illustrations) to be swapped annually while keeping the main logo intact.
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